mercredi 3 avril 2013

Patty's "Echte Meisjes" show takes advantage of Barbie's success

Last week, Patty Brard regretted the bad viewing figures of "Echte Meisjes op de Prairie" on RTL 5 (see news posted on March 28th 2013).  Yesterday's episode gained audience and attracted 349.000 viewers (overall market share: 5%). This increase is due to the good performance of the reality show "Huisje Bompje Barbie" (featuring Samantha de Jong better known as "Barbie") which aired before "Echte Meisjes". Barbie's program drew 815.000 viewers (overall market share: 11%). Though Patty has not reached mainstream success with her "Real Girls", she has expressed satisfaction today by posting this message on Twitter: "To score good ratings among the target audience is also fine! #echtemeisjesopdeprairie  have a nice day!" The target audience of #EMODP is the 15-34 year old age group. Moreover, the program is still a trending topic on social networks.

Patty & Barbie: the Queens of RTL 5

Echte Meisjes op de Prairie (info + videos + pictures): click here

Source: Kijk Onderzoek, RTL 5, PowNed, Patty Brard's Twitter account

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