The Endemol program "Lust, Liefde Of Laten Lopen" (hosted by Patty Brard) premiered yesterday evening on RTL 5. It drew 280.000 viewers (overall market share: 4.6%). 6.2% of the 20-34 age group (target audience) watched it.
Info + videos: http://www.rtl.nl/programma/lustliefdeoflatenlopen/
Patty promoted her latest TV project in the media (see news posted on May 5th and 6th 2013). She was interviewed yesterday afternoon on the Radio 538 show "Ruuddewild.nl". Click here to listen to her radio interview.
The TV personality expressed her disapproval of the Dutch title of the program (which is based on a British format "Snog Marry Avoid?"). "I did not choose it. Especially "laten lopen" (which means "let go" in Dutch)...It's alliterative... There are to many L's,” she said. When asked why the reality show was not called "Patty's Make Under", she answered: "I don't know actually".
Source: Stichting KijkOnderzoek, MediaCourant.nl, PowNed, Nieuws van Nederland, Radio 538