LUV's definitive break-up

Luv' in 2006

Marga Scheide confirmed yesterday the definitive break-up of LUV' on NOS/Radio 1. Because of Patty Brard's recent activities with "De Diva's" (Patricia Paay and Tatjana Simic), there is no room for LUV'. The ladies took this decision without anger. They will give their final live performance on August 11th in Spaarnwoude (see news posted on February 9th 2012).

When asked what was the peak of their career, Marga answered: "when we were #1 on the European charts and popular outside of Europe (including Mexico) and when we performed at the Amsterdam ArenA with De Toppers in 2006."

In 1976, LUV' was the brainchild of record producer Hans van Hemert in association with manager Han Meijer (later replaced by Pim ter Linde) and songwriter Piet Souer. Three lovely girls were recruited: Patty Brard, Marga Scheide and José Hoebee. The trio's debut single "My Man" peaked at #12 in Holland and #10 in Belgium in 1977. They became big in their homeland with their third single "U.O.Me" which was the theme song of a high-rated TV series. Their international breakthrough happened in the autumn of 1978 thanks to the #1 song "You're the Greatest Lover". They scored hit after hit (Trojan Horse, Casanova, Ooh Yes I Do...) for a couple of years in a large part of Continental Europe, South Africa, New Zealand and Mexico. In August 1980, Patty was replaced by Ria Thielsch. In March 1981, the group announced their first dissolution. In 1989, Marga reformed the pop act with two other vocalists. The original line-up made two comebacks: in 1993 (with the release of the Luv' Gold compilation and a memorable show at De iT club in Amsterdam) and in 2006 with a profusion of projects (a reality TV show, a box set including 4 original albums, three mega shows as guest stars of De Toppers, many gigs....). In recent years, LUV' has performed sporadically mainly due to Patty's busy career on television. The formation sold 7 million records, earned 13 gold and platinum awards and won a Dutch export prize in 1979.
Click here to listen to Marga's radio interview

José, Marga and Patty in 1978

Source: Luv' Official Fan Club, RTL Nieuws, Telegraaf, Het Laatse Nieuws, Blog.nl, NieuwsUit.com, Shownieuws, NOS....