mardi 18 février 2020

"From PB with love" in Kruidvat: official launch and media coverage


Last weekend, it was announced that Patty Brard's panther print products (including towels, clothes, bags, candles, toilet paper and many other household items!) were available in Kruidvat shops in the Netherlands, as part of the "From PB with love" campaign. See news posted on February 15th, 2020. 



Yesterday saw the official launch of the diva's collection in Kruidvat. Click here to see the 68 Patty's products. 

This announcement generated a lot of publicity in the media, including yesterday's edition of De Telegraaf. Here's the scan of the article:


Click on the image to enlarge it

Click here to read an online excerpt from this article.

The major Dutch entertainment news sites (including AD.nl, RTL Nieuws, Shownieuws, Superguide...) also mentioned Patty's household items.

Pictures and videos promoting Patty's Kruidvat products were posted on social media (including Instagram). 

















Fellow celebrities (including Viktor Brand and Gerard Ekdom) supported Patty's new advertising campaign. 



Source: Kruidvat, De Telegraaf, Shownieuws, RTL Nieuws, AD, Superguide, Patty Brard on social media, Marco Rens...

Aucun commentaire:

Enregistrer un commentaire